A Map for Digital Initiatives

Summer is here and it is the perfect time to think about new ideas. Here’s one: how can I get my business on the path towards a digital transformation? Doing nothing is a big risk when considering a future global economy that will be as flat as the mobile device...

Maturing of the Digital Market

Here are some interesting points for your business to consider today: Approximately half of purchasing agents are now under 35 years of age; Digital behavior in communication and purchasing rationale differ significantly from former generations; Digital age users are...

Digitalization is Now – Part II

Digitalization initiatives can quickly and easily increase margins by three percent (3%) or more. This is just one of the many conclusions delivered at the Gulf Petrochemical and Chemical Association’s (GPCA) 11th annual Supply Chain Conference that focused on Getting...

Digitalization is Now

Digitalization continues to be a trending topic in the polymers industry. It’s about time. No matter how much industry stalwarts refuse to acknowledge the changing way of doing business, digitalization is here and it is now. Is your business stuck on an analog road or...

Productivity in the Digital Age

Is your business ready to improve productivity, reduce costs and enhance the customer experience?  Optimal productivity, by definition, cannot be achieved without the best tools to accomplish a given task efficiently and effectively. The constant in this analysis is...

Season’s Greetings from Polymermarketplace

Over the course of the year, I’ve had the pleasure to meet many talented and forward thinking individuals in the industry.Your dedication and effort to be successful in an increasingly competitive industry is evident. Based on my discussions, it is clear to me that...