Digitalization is Now
Digitalization continues to be a trending topic in the polymers industry. It’s about time. No matter how much industry stalwarts refuse to acknowledge the changing way of doing business, digitalization is here and it is now. Is your business stuck on an analog road or...
Productivity in the Digital Age
Is your business ready to improve productivity, reduce costs and enhance the customer experience? Optimal productivity, by definition, cannot be achieved without the best tools to accomplish a given task efficiently and effectively. The constant in this analysis is...
Season’s Greetings from Polymermarketplace
Over the course of the year, I’ve had the pleasure to meet many talented and forward thinking individuals in the industry.Your dedication and effort to be successful in an increasingly competitive industry is evident. Based on my discussions, it is clear to me that...
How to become a digital trendsetter in the polymer industry
E-business is well past its infancy having now grown beyond the interest of trendsetting newbies. Changing business habits and evolving commercial expectations are forcing many key players in the petrochemical industry to seriously look into digital strategies....
Global Sales Opportunities for the Polymers Industry
Successful companies must always search for ways to improve and become more competitive in an increasingly global market. Polymermarketplace is no exception. We strive to be at the forefront of innovative e-commerce strategies by constantly thinking of new sales...
Digital Sales. Your ally, not your adversary.
Sales strategies of today are much different than they were a century ago. An obvious statement considering that modern sales personnel can now reach customers with new tools that didn’t even exist 20 years ago. Furthermore, attitudes about the role of the salesperson...
The Power of Data
Knowledge is power. How much you know about your customers and their purchasing behavior is critical to understanding their needs, as well as yours. The digital age has enabled businesses to better access and track key data points that can help improve efficiencies to...
E-messages in the age of e-commerce
Have you ever closed a deal via email or text message? Ever used a chatting app or other popular social media tool to confirm the details of a business deal? What about use your personal telephone or email to communicate with company customers? These are realities of...
Digital Strategies In The Circular Economy
The Circular Economy is a trending topic that is becoming more relevant with each passing day. New regulations and environmental initiatives are driving companies to adopt policies that include recycled materials to their product line. This "circular material" is a...
“The Chemical Industry in Transformation: A new journey begins”
The title of the 12th edition of the Annual GPCA Forum says it best. We live in transformative times and Polymermarketplace is part of that transformation. We recently showcased our platform in North America and now continue in the Middle East. Visit us at the GPCA...